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5 Ways to Use Advanced Search Operators to be Better at Google
We’ve all been there. You’re looking for what seems to be a needle in a haystack. You type your search query in Google, scan the 10 blue links, hit the next page, scan again, then give up and go back...
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The Best of the Thunder SEO Blog 2011
As 2011 comes to a close, it’s only natural to take a moment and review the work we’ve done, the links we’ve built, and the progress we’ve made throughout the year. By far, the most popular pages on...
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The San Diego SEO Meetup Recap: Video Marketing & YouTube SEO
A few weeks ago, Monique & I had a blast hosting the 2nd installment of the San Diego SEO Meetup event at 98 Bottles in Little Italy. We had a great turnout of online marketing folks from all over...
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Keeping Tabs on Content Performance
Over the years, we’ve all been told that in order to rank in the search engines, we need to create “quality content.” A bit of a vague direction, but our industry has run with it, turning to...
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Thunder SEO Makes Magic at SMX West 2012
This month, Gary, Monique and Max traveled up to San Jose to take SMX West 2012 by a storm! On Day 3, all aforementioned Thunder Cats presented invaluable tips, tricks, tactics and tools (and other...
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The 7 Coolest Link Building Tools You’ve Never Heard Of
So you’re fluent with Raven, Buzzstream, SEOmoz, Majestic, Ontolo, Citation Labs, and some of the other big link building toolsets out there. But what about when you’ve exhausted those resources? Or...
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How to Scale Relationship Building to Earn Awesome Links
Let’s face it, link building ain’t what it used to be. With Google’s latest Over-Optimization penalty looming, things like aggressive keyword targeting, excessive exact-match anchor text, and spammy...
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Love or Hate? How Local Search Experts REALLY Feel About Google+ Local
Last week, Google launched what may have been the biggest update to Google Places since October 2010, when we were first introduced to the wild world of blended results. With this latest update, what...
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Why Your Content Marketing Strategy is Missing the Mark (And What You Can Do...
Congrats! Your marketing team has finally invested in content marketing. Your writers are busy creating great content, your editorial calendar is in full swing, and your blog, resources pages, social...
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Why It’s Time to Go Mobile With Your Keyword Research
It’s no secret that mobile web usage is exploding. Everywhere you look moms, dads, teens, business people, and even fellow drivers on the road are face-first in their smartphones and tablets. So if...
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Devil’s in the Data: Scientists of Search Trading Cards
When we first started brainstorming content for our “Science of Search” month, I couldn’t stop thinking about the scientists that made these analyses and strategies possible. Without them, we’d just...
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Apartment Internet Marketing Conference Recap | SEO for Creatives
On Tuesday April 30th, I had the pleasure of presenting on Creative SEO at the 2013 Aim Conference. Given our experience in the multifamily industry, we are very familiar with creating compelling...
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Offering Us Everything, Preventing Us from Nothing: The Future of Search and...
The technology powering the devices we have used to connect, share and entertain ourselves over the last 10 years has been moving at lightning speed. The decade that saw the introduction of the smart...
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Maximizing Campaign Profitability at Thunder SEO
Back in February, we conducted a thorough internal time audit of how everyone at Thunder spent their on time on Thunder, clients, campaigns and nearly everything in-between. The goal was to determine...
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Founder’s Corner #3: Ask For Help
With the monthly newsletter deadline getting closer, I was sorting through several ideas for May’s Founder’s Post. From thoughts on volunteering, to the impact of well-organized meetings, I was...
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Thunder Thoughts: How We Search
In case you haven’t noticed, the theme for our blog last month was “Science of Search.” Throughout April, we explored marketing opportunities with Facebook Open Graph, defined big data and showed how...
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It’s Magic! Automating Your Reports With Google’s API
If you work in the search marketing industry, you have to prove to your clients that they are getting results, and you don’t want the only metric to be rankings. However, that probably means there are...
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Measuring What Matters: What’s the Real ROI of Social Media?
Social media is still grossly misunderstood by marketers and executives. I believe we’ve all seen wide variations in how well a company understands the impact of social media on their marketing and,...
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Evaluating Campaign Success with UTM Parameters
In a world full of endless data and information, it’s sometimes difficult to wrap our heads around measuring what matters. Clearly, Albert was onto something. Image: The Lepolas For a free tool,...
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Reporting Made Easy: Use Google Sites For Awesome Impact
If you send reports to your clients, you’ve probably gotten the question: Do you have a report that shows the most important metrics for campaign progress? Likewise, if you use Google Analytics, then...
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